(2021年7月12日 – 香港) Acqra荣获CORPHUB最优秀领袖大奖 2021颁发亚太区年度最杰出支付创新企业。获奖企业是根据以下的条件及评审准则拣选表现最出色的得奖者:
- 企业管理及行政
- 财政表现及市场竞争力
- 产品创新及创意
- 企业社会责任
Acqra的「线上合规支付通道」是一个全面并以电子商户为中心的网上支付系统。此支付系统让所有电商可以接受及提供不同网上支付方法，透过简单的系统对接已可以处理买家纠纷或欺诈问题，并减少对公司科技需求的负担。同时，商户、银行和收单行可以确保他们的支付服务能符合国际卡组织的规例，以确保风险最小化及合规性。 Acqra的「线上合规支付通道」支援多种不同网上支付工具，包括Visa CyberSource, Mastercard MPGS, WeChat Pay, Alipay, JCB, UnionPay UPOP 及银行托管的收单网络。
Acqra的营运副总裁Jessica Leung透露：「由二零一五年开始，Acqra便建立起一个稳固又完善的综合性付款系统。该系统可以有效地应对网上付款的限制及风险(例如网上欺诈)。Acqra务求提供到一个既简单方便、快捷又安全的支付服务予所有电商、银行及收单行使用。」
关于CORPHUB 最优秀领袖大奖
CORPHUB 透过奖项展示优秀的企业在不同领域的贡献和成就，希望向业界及公众展示他们独特经营之道，把每家企业独特的营商环境带到不同的管理范畴。优秀企业大奖的专业评审团队包括行业领袖、商会委员及社会各界权威人士。
关于Acqra
Acqra是一家于2015年成立的金融科技公司，是Visa / 万事达卡/ 银联/ 微信支付认可的支付服务商，专门从事电子商务支付服务，为银行、支付服务提供商和在线商家提供全面的解决方案和咨询服务。从商户e-KYC到支付服务，再到管理和缓解欺诈交易和拒付，Acqra的线上合规支付通道可以帮助全球的在线商户简化其营运流程并加强其内部管理和监控系统，以确保将风险最小化并符合卡组织的监管标准。 Acqra支援Visa、万事达卡、银联、JCB、汇丰PayMe、支付宝和微信支付。
媒体联络人
| Jessica Leung – 营运副总裁 |
| jessica.leung@acqra.com |
| +852 8197 4456 |
So… Is Search Dead?
Absolutely not. Search just got a promotion (or a demotion, depending on how you look at it).
Search used to be the creator of demand. Now, it’s the converter of demand.
When discovery does its job, customers search for your brand name or that specific product feature they just saw. If you aren’t bidding on those defensive brand terms, you’re handing your own customers to your competitors.
Remember: Discovery plants the seed. Search reaps the harvest.
3 Actionable Shifts for Your E-commerce Team
If you want to win in this new landscape, here’s what needs to change in your strategy:
1. Break Down the Silos
Your content team, media buyer, and merchandiser need to talk to each other. Why? Because AI algorithms rank your product based on content quality, pricing, stock levels, and reviews—not just your bid. Your ad spend can’t fix a bad product page.
2. Unify Your Signal View
Stop looking at each platform’s dashboard in isolation. Start tracking your Brand Search Volume across all platforms. If your social campaigns are working, you’ll see a direct lift in branded search queries. That’s the halo effect of discovery.
3. Upgrade Your KPIs
Ditch the obsession with “last-click attribution.” Start measuring Incremental ROAS (iROAS) and the growth of your category ranking. You need to give credit to the touchpoints that created the demand, not just the one that closed the sale.
Bottom Line: Rethink Your Keyword Strategy
Today’s shoppers don’t search like robots; they search like humans who just saw a cool product. They’ll type things like “ergonomic chair for back pain” instead of just “office chair.”
Your keyword lists must expand to capture these natural language queries. Furthermore, defensive bidding on your own brand name is no longer optional—it’s survival.
The battle for e-commerce supremacy in 2026 is won or lost before the search button is clicked.
It’s time to stop being a traffic interceptor and start being a discovery guide. Are you ready?